What does your pricing make your customers think about you?

Is your price appropriate with the level of service, quality, and experience that your consumers receive? Are you charging too much? Are you underpriced? Remember that what you price establishes an expectation and generates a picture in the mind of your consumer. Make sure your price for your service and experience is consistent.

what you can read next

Can You Unplug?

One of the most magical moments of the Hike of a Lifetime on the Camino de Santiago was the fact that we completely unplugged from

Read More »